Wednesday, 08 September 2010

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About Us
New Size! PDF Print E-mail

Our mini-magazine is no longer so mini!

 

Image Featuring a whopping size increase to 6.25 inch width and 10.875 inch height (that's 50% increase from our previous publication), our new format is re-defining direct marketing to a new level of excellence.

With nearly a quarter million homes receiving our publication, and with the new size increase, Best Buys Guide is simply the best choice when it comes to direct marketing. But the best news of all is that there is almost no impact to cost! The new half page ad is nearly the same size as our old cover ads, and the colors in our new paper stock is more rich and vibrant!

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For more advertising information please click here!

 
30 Years of Saving Experience PDF Print E-mail
ImageIn the early 70’s, Frank Rives, Sr. started his direct mail advertising company Marriage Mail Advertising. As is alluded to in the name, Marriage Mail facilitated the combining of many direct mail advertisers as one so as to reduce postage costs. By doing this, large companies were able to mail their advertising pieces more often and over larger demographics. Marriage Mail catered to larger, national businesses with robust marketing budgets. These clients included such names as Ole’s Home Centers, Thrifty Drug Stores, Market Basket, TG&Y,
White Front, to name a few. In 1981, Frank Rives sold Marriage Mail Advertising to ADVO Mailing Systems, Inc. which is now known simply as ADVO to pursue other business ventures. After a few years in the world of retail, he saw the potential for his budget pooling concept for the small, locally based businesses within his own hometown community and began Best Buys Guides (then called Coastal Review).

Image Since that day, the appearance of the publication has taken on several looks, each taking advantage of the technology of the day. Some 30 years later, the full color glossy “mini Magazine” has taken shape. Taking advantage of the printing capabilities now available and utilizing the most advanced computer generated graphics, the magazine brings the high quality image demanded by business owners and managers to the consumer each and every month. Best Buys Guides remains a family owned company catering to South Bay businesses of all types. With more than 90% of its clients, themselves family owned & operated, the relationships created are, many times, more personal and long lasting.
Our succes continues to grow, now delivering twice a month a bigger and better magazine.